So-Gentle™ Shampoo is an exceptionally mild, hypoallergenic shampoo that gently cleanses the coat and skin while preserving the natural protective oils. The formula, based on natural coconut oil-derived cleansers, leaves the coat soft and shiny without irritation or dryness. Extremely gentle and pH-balanced, it is ideal for dogs, cats, and puppies with sensitive skin or allergies. So-Gentle™ Shampoo contains no fragrances, colorants, parabens, artificial thickeners, or common allergens. Its safety and tear-free formula have been proven through in vitro testing, completely cruelty-free. Key benefits Exceptionally mild, hypoallergenic dog shampoo Ideal for allergic and sensitive pets Preserves the skin’s and coat’s natural protective oils Residue-free, leaves the coat healthy and shiny pH-balanced and tear-free formula Free from fragrances, colorants, parabens, artificial thickeners, and common allergens Not tested on animals May be used alongside local flea and tick treatments. Safe for puppies, kittens, and the environment. Recommended worldwide by professional groomers and top breeders.